"Kofemania" Unveils New Functional Drinks.

Since the start of August, a line of functional drinks can be tried at several "Kofemania" locations, created together with professor Alexander Dzidzaria. He's known as an expert in sports medicine and recovery, and the recipes are built on products from the IPSUM company. The new menu has appeared at "Kofemania" in Luzhniki, on Neglinnaya Street, and at the "Bez Tarelok" format on Novinsky Boulevard.

The main idea behind the collaboration is creating drinks that support the body after physical activity and help cope with the strain of a big city. The line is built on protein and electrolytes. Protein is needed to repair muscle tissue, while electrolytes help restore fluid and mineral balance. These elements matter after workouts and during hot weather, when the body loses more water and salts.

"Kofemania" has presented four drink options. The first: an iced matcha latte on a coconut base, with an optimal amount of protein. The second: a protein iced latte with espresso and lactose-free milk or a plant-based alternative. Two refreshing isotonics round out the line — one with a bubblegum flavor, the other berry-flavored. They help quickly restore water-salt balance after intense workouts.

Separate items have been developed for "Kofemania Bez Tarelok" — protein shakes in vanilla and chocolate flavors. The latter uses premium-grade cocoa powder, making the drink rich and pleasant in flavor. This menu expansion reflects the chain's drive not just to offer guests variety, but to account for the modern demand for products that support health.

The new line combines flavor enjoyment with functionality. Guests can choose a drink based on their preferences and goals — whether recovering after the gym, getting support on a hot day, or simply wanting to try something new. "Kofemania" is making wellness part of the everyday menu, offering a format where convenience and benefit become a natural part of the daily rhythm.